Kendall Jenner and Gigi Hadid Cover W Magazine in the most Bizarre Photoshoot Kendall Jenner and Gigi Hadid Cover W Magazine in the most Bizarre Photoshoot
Kendall Jenner and Gigi Hadid are covering W Magazine’s art issue, titled “placebo pets”. Artists Lizzie Fitch and Ryan Trecartin explore how cameras, social... Kendall Jenner and Gigi Hadid Cover W Magazine in the most Bizarre Photoshoot

Kendall Jenner and Gigi Hadid are covering W Magazine’s art issue, titled “placebo pets”.

Artists Lizzie Fitch and Ryan Trecartin explore how cameras, social media, and reality TV have changed the way we engage with the world and with one another. In this project for W’s Art Issue, titled "placebo pets," supermodels @KendallJenner and @GigiHadid appear as super friendly, domesticated humanoid pets. Fitch and Trecartin see in our relationship to pets a parallel with our relationship to technology, in the way that we’ve been trained to adapt our behavior, our language, and the images we choose to present our changing selves. “There’s a certain power that animals have over us when they respond to us in unexpected, friendly ways,” says Trecartin. “And it’s really them domesticating us almost more than us domesticating them, because they’re training us to want them. Training and taming something is not one-sided. We created social media, but then it changed us because we interacted with it." Read more in an interview with @DianeSolway on wmag.com. Photo by @jasonkibblerstudio, styled by @patrickmackieinsta.

A photo posted by W magazine (@wmag) on

The supermodels appear as what the Artists Lizzie Fitch and Ryan Trecartin call “Domesticated humanoid pets”.

When asked how they got the idea of the shoot, this is what the artists told: “The idea grew out of artists wondering: ‘Who would survive if a superior alien humanoid species came to Earth?’ Their answer: ‘The friendliest.’”

“There’s a certain power that animals have over us when they respond to us in unexpected, friendly ways. And it’s really them domesticating us almost more than us domesticating them, because they’re training us to want them.”- They continued.

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