While A$AP Rocky may have gotten his start in the music industry, he is now proving he is not just some one trick pony. It was just announced that the 27-year-old artist is the latest face of Dior Homme – the menswear division of the high-fashion brand Dior. The brand’s creative director Kris Van Assche explained the unexpected casting, stating, “I really like [A$AP Rocky’s] personal style and taste. He’s a real fashion lover. He feels like fashion really influences his own work, and he has strong opinions on that.”
Considering the success that other artists, like Kanye West, have found in the fashion industry, this may be the perfect move for A$AP as he continues to expand his personal brand.